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CDC.gov Launches Online Metrics Dashboard

CDC.gov launched the first phase of an online metrics dashboard to provide an enterprise view of key performance indicators for CDC’s cdcWeb site, social media and Web 2.0 products. This tool will assist CDC.gov with tracking and evaluating the impact of Web-based health communications. The new metrics dashboard can be found at http://www.cdc.gov/metrics.

In meeting the new Administration’s policies regarding transparency and open government, CDC.gov is one of the first agencies within the Federal Web Managers Council Web Metrics Task Group to announce launch of an online metrics dashboard. 

Metrics and top-line analyses included in this phase of the CDC.gov Metrics Dashboard, covering FY 09, are as follows:

  • CDC.gov Overall Page Views, Page Visits, Time Spent and Web Campaigns
  • CDC.gov Customer Satisfaction Scores
  • eHealth Products: CDC.gov Web 2.0 Tools
  • Top Search Keywords (Internal and External)
  • Top Referrers (Inbound Links) to CDC.gov
  • Most Popular Pages on CDC.gov

The dashboard will be updated quarterly. The next dashboard update will include metrics for: CDC’s eHealth and Emergency Preparedness Twitter sites, CDC MySpace, and CDC-INFO. Plans are underway to include a CDC.gov Dashboard module on NCHPI’s BioPHusion Beta Portal.

Questions? Contact NCHMInteractiveMedia@cdc.gov .


Health and Safety Widgets From The CDC

The Center for Disease Control is, in my opinion, one of the leading government agencies making use of web 2.0 tools and services.  They are actively working to provides citizens reliable, up-to-date information on health and safety concerns like the peanut butter recall and flu activity.  As part of their social media efforts, the CDC has available a number of widgets to add to your blog or home page.  Currently, 10 widgets are available for both healthcdcwidgets consumers and providers.  The newest widgets include the Flu Updates, Emergency Text Messages and the CDC Data and Statistics Widget.  Adding one of these widgets to your site is as easy as copy/paste or, if you’re an iGoogle user, you can simply click on the ‘Add to Google’ button next to each widget.

You can view all of the available widgets here and the full range of the CDC’s social media efforts here.


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